Benefits of digital signage

Digital signage is essentially a screen or a network of screens with graphic content which sells, entertains or communicates information to the viewer.

As more people continue to use the Internet for communicating, entertainment and buying products, smart businesses will start to understand the massive potential that digital signage provides for re-using and interacting via already published digital content.

The really clever part about digital signage is the immediacy in which you can change or update the content that it displays, including live video or up-to-the minute data pulled from the internet or a database, e.g. a stock catalogue.

If you use Twitter, Facebook, Flickr or a web database in your business, this published content could be re-displayed on a digital signage screen.

Targeting, timing and editing

With our web based content management software, you can create very simple looping presentations or extremely sophisticated content using split screen layouts.

You can set content rotation and scheduling for daily, weekly, or monthly activity. Content can be set to play at specific times of the day using custom playlists. Great for promoting upcoming events or an activities calendar.

Save Money, Save Time

Every time you want to change your message or advertising, you will save on printing costs and processing time.

In fact a digital signage solution which is integrated with live databases would result in minimum ongoing upkeep.

Advertise or Co-promote

You have the ability to sell advertising space on your screens to other local businesses that complement your brand and appeal to your customers.

Most businesses would only be required to supply you with a JPEG flyer to begin advertising on your screen(s).

Complete Digital Signage Solutions

Kangaroo Media provide a complete end-to-end service, where our technical engineers and content creators can help you to select the hardware, software and content strategy to fit your needs and budget.

We work nationally with our partners, 7pds who are an advanced network installation service provider and commercial electrical contractors.

If you have a digital signage project in mind or would like to learn more about how this could benefit your business, please call us on 0151 258 1188.